AI holograms and virtual showrooms are the two technologies we are asked about most in Amman and Riyadh. Businesses in Jordan and Saudi Arabia want a better way to greet customers, show products and run events, and both tools do that without a bigger showroom or more front-desk staff. This guide explains what each one does, who it suits and how a project runs.
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Why AI holograms and virtual showrooms, and why now
Across the Gulf, adoption of AR, VR and AI tools is speeding up. Retail, real estate, events and training teams are looking for ways to stand out in crowded markets. Two technologies lead that shift: an AI hologram that talks to visitors, and a virtual showroom that presents a full catalogue in 3D from any browser. Used together, AI holograms and virtual showrooms turn a first visit into a conversation and a product list into an experience.
1. An AI hologram that holds a real conversation
Nplay’s AI hologram runs on the same conversational backend as our AI Receptionist. A hologram greeter in a Riyadh showroom or an Amman lobby answers questions, explains products and directs visitors in Arabic and English, instead of playing a pre-recorded loop.
It runs on the Nplay Halo Box, an 86-inch transparent display with touch, a camera and a microphone array, so it works in retail flagships, corporate lobbies and event booths. The result is a memorable first impression, and front-desk staff are freed from repetitive questions. Read more about hologram displays in Riyadh and hologram rental in Amman.
2. A virtual showroom that never closes
A virtual showroom lets a company present its whole catalogue in an interactive 3D space. Customers explore it from a phone, a browser or a VR headset, whether the products are apartments in a new development or merchandise in a retail range. It needs no large physical footprint and it is open at midnight.
We build showrooms as virtual tours and 3D walkthroughs of real spaces, or as fully designed digital spaces. See how it works for real estate and hospitality in Riyadh and Jeddah.
3. Virtual events that reach the whole region
Pair the showroom with a virtual event platform and a brand based in Jordan or Saudi Arabia can host a product launch, an exhibition or an investor day for an audience anywhere in the region. That cuts travel and extends reach beyond one venue. Nplay built and hosted the first fully virtual Arab summit on its own platform, with halls, theatres, meeting rooms and branded booths.
4. Saudi Arabia and Jordan: where demand is growing
Saudi Arabia’s Vision 2030 programme has made the Kingdom one of the most closely watched markets for immersive technology in the region, with construction, entertainment and tourism among the early adopters. Nplay has no confirmed relationship with any giga-project; we mention Vision 2030 only as context for why demand for AI holograms and virtual showrooms is growing in Saudi Arabia.
The same appetite shows up in Jordan, from retail and real estate to universities and events. Nplay builds AI holograms and virtual showrooms for both markets from its offices in Amman and Riyadh.
5. How a project with Nplay runs
- Brief. A short call to understand the venue, the products, the audience, and whether AI holograms and virtual showrooms are the right fit.
- Concept or sample. A visual of the hologram scene or a first room of the showroom, so you see it before you commit.
- Build and install. Content, AI knowledge base and hardware, installed by our team or a local integrator.
- Handover and support. Training for your staff and updates when products change.
Nplay is a creative technology company founded in Amman in 2018. We build the hardware and platforms, the 3D content and the AI that runs on them, in house. We quote after a short brief rather than publishing fixed prices, because cost depends on the venue, the content and the integrations.
Questions we hear first
Do AI holograms and virtual showrooms work in Arabic?
Yes. The AI hologram speaks Modern Standard Arabic, Levantine and Gulf dialects, and English. Virtual showrooms are built right-to-left for Arabic from day one.
Can we rent a hologram for one event?
Yes. We discuss rental or purchase per project. See hologram rental in Amman for what to prepare.
How do we start?
Message us on WhatsApp at +962 78 185 5552 or request a service. We reply within one working day from Amman or Riyadh.